Sony Electronics and Olivia Rodrigo have announced the release of “LinkBuds S x Olivia Rodrigo,” based on Sony’s LinkBuds S noise-canceling wireless headphones and designed in collaboration with Rodrigo. The LinkBuds S x Olivia Rodrigo will be priced at $199.99 and available in the United States for pre-order at Sony.com and authorized dealers.
The new limited edition LinkBuds S x Olivia Rodrigo feature Custom EQs (special equalizers) tuned by Olivia and her producer Daniel Nigro for optimal listening, and the headphones come in a violet marble pattern styled by Rodrigo. Rodrigo chose an environmentally conscious design when designing the headphones, using factory recovered plastic, reclaimed water bottles, and recycled plastic materials from automobile parts. The singer/songwriter said: “I’m so excited that I got to design a limited edition LinkBuds S in the color violet. The sound is incredible and I can’t wait for my fans to experience ‘Guts’ in this way.”
Hiroshi Nakamura, Head of Personal Entertainment Business Unit, Sony Corporation, said in a statement: “These headphones are meant to deliver a listening experience that is a personal extension of Olivia Rodrigo’s creative intent and unique sound. As a company that puts creator vision over everything, Sony aims to connect artists with their fans in innovative ways. Olivia’s authenticity and commitment to her fanbase is one we wanted to honor with this amazing LinkBuds S partnership.”
Jordy Freed, Director, Brand & Business Development, Personal Entertainment Business, Sony Corp of America, added: “This collaboration between Olivia Rodrigo and Sony is focused on engaging Olivia’s fanbase and releasing a product that provides a truly unique listening experience for her music. This is the first time we have worked with an artist to this extent of product creation and we can’t wait for fans to be able to Listen Like Olivia”.
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